... and an especially designed website: StartDoingMore.co.uk has been prepared! Interestingly American version of this site is also available : StartDoingMore.com - but it looks completely different than the British version. Here is what Microsoft uses as unique selling points of Windows Mobile: Familiar Microsoft Software and Services With a Windows Mobile phone, your easy-to-use Microsoft software and services go wherever you go.
Microsoft Office Mobile
Microsoft Office Outlook Mobile
Microsoft Internet Explorer Mobile
Windows Live for Windows Mobile
Windows Media Player Mobile Conclusion: competitors of Microsoft can create other operating systems for smartphones but in one area they will never be able to beat Microsoft: familiarity with Microsoft Software that is used in majority of Personal Computers worldwide. Cleary Windows Mobile division doesn't have such huge budget as some manufacturers, but Microsoft is starting to understand that the battle is not about mobile phone industry only but about everything!
Source:
Ms Mobiles
Wednesday, November 7, 2007
Microsoft launches advertising campaign in UK: StartDoingMore.co.uk
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